A friend of mine who is based in the United States got in touch with me about a year ago, asking for some advice on how to make the transition from running her very successful business from an expensive office block location to going fully remote. For some reason business had slowed down a bit and she identified the emerging trend of operating remotely as one of the ways through which to save money and ride out the storm, although she was worried about the impact this might have on her existing client base.
Fortunately it all turned out well, thanks only in small part to some of the advice which I contributed. So I outlined five things that I would do as part of making the transition:
- I would first look for a virtual office to rent, opting for any add-on services which I would need to continue running my business as if I was right there at the office, such as including an option to have access to conference rooms near me should I maybe need to meet with clients, partners, suppliers, etc.
- I would notify my existing client base of my intention to go remote, which is naturally something you would think would alienate them, but if you let them know that it’s part of the process of ensuring you can keep offering competitive prices, then they’ll be in full support of this move.
- I would incorporate a live support user interface into my website so that customers feel that they can get in touch with me anytime and have a living, breathing person on the other end and I’d perhaps also have a dedicated social media manager who extends this live support over social networking platforms – an increasingly popular method of communication for clients who have some queries, complaints, inquiries and praises.
- I would make sure all my employees located in a specific region get together physically at least once a month, extending the use of something like the LA virtual office space I’d rent if my company had previously been physically located in Los Angeles, for example. If I have other remote workers who would perhaps inevitably join my team from faraway places, they would have to join this once-or-twice-a-month meeting via something like a video conference call.
- I would make a big noise out of the fact that I’m transitioning into using a remote workforce to ride the wave of what is an emerging trend that demonstrates progressiveness in modern day business and a focus on what’s important. So I wouldn’t depict the transition as an effect of something like being hit by some escalating costs and slower-than-usual business, but rather putting a positive spin on it and publicising it as a cause and not an effect.
You can check out some of the Global Business Centers offers which you can perhaps use if you’re also making the transition from a physical business to one which operates remotely. The time for change is here and those who don’t get on board will be left behind!